Breeze Intelligence Pricing in 2026: Credits, Costs & Is It Worth It?
Breeze Intelligence is HubSpot's data enrichment and buyer intent add-on, built from the Clearbit acquisition. It uses a credit-based pricing model and requires an existing HubSpot subscription.
Your total cost is always two parts: HubSpot plan + Breeze Intelligence credits. Here's what that looks like in 2026. For standalone alternatives, see our Breeze Intelligence alternatives guide.
Breeze Intelligence credit pricing
Breeze Intelligence credits are purchased as a monthly add-on to your HubSpot subscription. Each credit covers one enrichment or lookup action. Here are the approximate tiers:
| Credits/month | Approximate Price | Per-Credit Cost |
|---|---|---|
| 100 | ~$45/mo | ~$0.45 |
| 1,000 | ~$150/mo | ~$0.15 |
| 10,000 | ~$700/mo | ~$0.07 |
Note: HubSpot does not always list Breeze Intelligence pricing on a public self-serve page. The figures above are approximate and based on available reports. Some HubSpot plans may include a small number of free credits. Check HubSpot's website for current pricing.
What Breeze Intelligence credits cover
Each credit is consumed when you perform one of these actions:
- Enriching contacts: auto-fill CRM records with job title, phone, social profiles, and other contact data
- Enriching companies: add firmographic data like industry, employee count, revenue, and tech stack to company records
- Buyer intent: identify companies actively researching topics relevant to your product or service
- Form shortening: reduce form fields by auto-filling known data for returning visitors
Credits refresh monthly. Unused credits typically do not roll over to the next month.
HubSpot subscription costs (the prerequisite)
You cannot buy Breeze Intelligence standalone. You need an active HubSpot subscription first. Here's what the relevant plans cost:
| HubSpot Plan | Price | Notes |
|---|---|---|
| Marketing Hub Starter | $20/mo | Lowest entry point for Breeze Intelligence |
| Marketing Hub Professional | $800/mo | Required for advanced automation workflows |
| Sales Hub Professional | $90/mo/seat | Best if your use case is sales prospecting |
| Enterprise plans | $3,600+/mo | May include some bundled Breeze Intelligence credits |
Professional and Enterprise plans usually require annual contracts, which increases the upfront commitment significantly.
Total cost analysis: realistic monthly spend
Your actual monthly cost is HubSpot subscription + Breeze Intelligence credits. Here are three realistic scenarios:
| Scenario | HubSpot Plan | Credits | Estimated Total/mo |
|---|---|---|---|
| Small team, light use | Starter ($20) | 100 credits (~$45) | ~$65/mo |
| Growing team, moderate use | Sales Pro ($90/seat) | 1,000 credits (~$150) | ~$240+/mo |
| Scaling operation | Marketing Pro ($800) | 10,000 credits (~$700) | ~$1,500/mo |
These are approximate figures. Actual costs depend on your HubSpot plan, number of seats, contract length, and any negotiated discounts. Always check HubSpot's site for current pricing.
A startup wants to enrich 1,000 contacts per month using Breeze Intelligence. What's the minimum monthly cost?
Correct! You always need a HubSpot subscription on top of the Breeze Intelligence credits. The minimum combo is HubSpot Starter ($20/mo) plus the 1,000 credit tier (~$150/mo).
Breeze Intelligence is an add-on, not a standalone product. You need a HubSpot subscription ($20/mo minimum) plus the credit package. For 1,000 credits, the total is at least ~$170/mo.
Is Breeze Intelligence worth the price?
Breeze Intelligence is worth it if you:
- Already use HubSpot as your CRM and plan to stay on it
- Need automated enrichment that writes directly to your CRM records
- Want buyer intent signals integrated with your existing marketing workflows
- Run enough volume to justify the per-credit cost at higher tiers
Breeze Intelligence is probably not worth it if you:
- Don't already use HubSpot (the CRM subscription adds significant cost)
- Need enrichment for under 100 contacts/month (the per-credit cost is too high at low volumes)
- Want a standalone data tool without CRM lock-in
- Are comparing it to tools that include enrichment in their base price
For a full assessment of the product, read our Breeze Intelligence review.
A sales rep on Salesforce wants to use Breeze Intelligence for contact enrichment. What should they know?
Right! Breeze Intelligence is a HubSpot-only add-on. Salesforce users would need to migrate to HubSpot or run both CRMs, which makes standalone enrichment tools a better fit.
Breeze Intelligence only works within HubSpot. It's not available as a standalone product or as an integration with other CRMs. Salesforce users should look at standalone alternatives.
Alternatives at every price point
If Breeze Intelligence's pricing doesn't fit, these tools offer enrichment and prospecting without requiring a HubSpot subscription:
| Tool | Starting Price | Best For |
|---|---|---|
| Apollo.io | Free / $49/mo | Enrichment + prospecting + outreach in one platform |
| Lead411 | $75/mo | Verified B2B contact data with intent signals |
| MentionAgent | $99/mo | Automated outreach with contact finding included |
| Clearbit (legacy) | Now Breeze Intelligence | If you already have HubSpot |
| ZoomInfo | $14,995/yr | Enterprise-grade B2B data and intent |
For a deeper comparison, see our Breeze Intelligence alternatives and Clearbit alternatives guides.
Which alternative offers enrichment and prospecting without requiring a separate CRM subscription?
Correct! Apollo.io bundles enrichment, prospecting, and outreach into a single platform starting free. No separate CRM subscription needed.
Apollo.io is the standalone alternative that includes enrichment, prospecting, and outreach without a separate CRM. Breeze Intelligence always requires HubSpot, and ZoomInfo doesn't offer a free tier.
Skip the credit math
MentionAgent finds relevant prospects, looks up contacts, writes personalized emails, and follows up, all included for $99/mo. No credits to track, no CRM subscription required.
Start Getting Mentioned For $99/moFrequently asked questions
How much does Breeze Intelligence cost?
Breeze Intelligence uses credit-based pricing as a HubSpot add-on. Approximate costs are ~$45/mo for 100 credits, ~$150/mo for 1,000 credits, and ~$700/mo for 10,000 credits. You also need a HubSpot subscription ($20/mo to $3,600+/mo) to use it.
Do I need HubSpot to use Breeze Intelligence?
Yes. Breeze Intelligence is exclusively a HubSpot add-on. You cannot purchase or use it without an active HubSpot subscription. The minimum entry point is HubSpot Starter at $20/mo plus your chosen credit tier.
What are Breeze Intelligence credits used for?
Credits are consumed when you enrich contacts (add job titles, emails, phone numbers), enrich companies (add firmographic data), or use buyer intent features. Each action uses one or more credits from your monthly allocation.
What are cheaper alternatives to Breeze Intelligence?
Apollo.io (free / $49/mo) offers enrichment and prospecting without requiring HubSpot. Lead411 starts at $75/mo for verified contact data. MentionAgent ($99/mo) automates outreach including contact finding. See our full comparison.