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MailerLite Pricing in 2026: Comfort, Power, Free Plan & Discounts

Updated 15 October 2026 · Tools · By Matt

Quick answer

MailerLite is free up to 250 subscribers and 2,500 emails a month. Paid plans start at $12 (Comfort) and $25 (Power) a month for 500 subscribers and rise with your list.

Discounts: 10% for yearly billing, 30% for nonprofits, one discount at a time.

Plan names: Free, Comfort, Power and Enterprise. There is no plan called Creator.

Prices checked on mailerlite.com/pricing on 15 October 2026, in USD.

Verdict

Comfort covers a regular newsletter. Power is worth the extra only if you need unlimited sending, more than 50 automations or more than 3 seats.

At 10,000 subscribers: Comfort $89/mo, Power $129/mo on monthly billing.

MailerLite pricing plans

PlanMonthlyYearly (per month)SubscribersEmails/MonthKey Limits
Free$0$0Up to 2502,5002 seats, 3 automations, 1 website and 1 landing page, 3 forms
ComfortFrom $12From $10.80500 and up10x your tier3 seats, 50 automations, 10 sites, 10 forms, 5 digital products
PowerFrom $25From $22.50500 and upUnlimitedUnlimited seats, automations, forms and sites; multiple automation triggers; 24/7 live chat
EnterpriseCustom200,000+CustomSuccess manager, deliverability support, dedicated IP as an add-on

Older guides, including the earlier version of this page, list a 1,000-subscriber free plan and paid plans called Growing Business and Advanced. MailerLite's pricing page now lists only Free, Comfort, Power and Enterprise. Every paid plan gets the same core features; you pay more for a bigger list and more sending.

How pricing scales with subscribers

Your price is set by the subscriber tier you fall into. On Comfort, the monthly email allowance is 10 times the top of that tier.

SubscribersComfortComfort emails/moPower
Up to 500$12/mo5,000$25/mo
1,000$19/mo10,000$39/mo
2,500$33/mo25,000$49/mo
5,000$49/mo50,000$69/mo
10,000$89/mo100,000$129/mo
25,000$179/mo250,000$239/mo
50,000$319/mo500,000$389/mo
100,000$439/mo1,000,000$489/mo

Monthly billing. Yearly billing takes 10% off each price, so 10,000 subscribers on Comfort is $80.10 a month. Taxes may apply on top.

MailerLite discounts, vouchers and deals

MailerLite's pricing page doesn't list public coupon or voucher codes. These are the discounts it does publish:

  • Yearly billing: 10% off. Switching from monthly to yearly applies as soon as you check out. Going from yearly back to monthly only takes effect when the yearly plan ends.
  • Nonprofits: 30% off paid plans. Say you're a nonprofit in the approval application, then send support proof of status, such as an IRS tax exemption certificate in the US.
  • 14-day trial of premium features. Every new account gets it, with no credit card. Your data stays if you don't upgrade.
  • Partner discounts on Power. Power and Enterprise include partner offers, such as 15% off Google Workspace.

Only one discount applies at a time, so a nonprofit can't stack the yearly discount on top of the 30%. There's no discount for running several accounts: each one is billed separately. MailerLite also runs a referral program and an affiliate program for people who recommend it.

What's included on the free plan

  • 250 subscribers and 2,500 emails per month
  • 2 user seats
  • All three editors: drag and drop, custom HTML and simple
  • 3 active automations, up to 5 steps each
  • 1 website and 1 landing page, plus 3 active forms
  • 1 digital product or booking page to sell from
  • MCP access for Claude and ChatGPT, limited, and it can't send email (sending through the API or MCP needs a paid plan)
  • Community support
Test yourself

You're a solo blogger with 800 subscribers sending one newsletter a week. What's the cheapest MailerLite plan that works?

🎉

Right! Free stops at 250 subscribers. Comfort's 1,000 tier allows 10,000 emails a month, and four sends to 800 people is about 3,200.

💡

Free stops at 250 subscribers, and Power's unlimited sending isn't needed for about 3,200 emails a month. Comfort at the 1,000 tier ($19/mo) covers it with 10,000 emails.

Hidden costs and limitations

  1. Going over your tier upgrades you automatically. On a paid plan, MailerLite raises your subscriber limit and charges your card for the next tier.
  2. Deleted subscribers still count until your billing date. The count is cumulative within each billing cycle, so anyone active at any point that month is billed.
  3. The free plan locks sending above 250. Campaigns and automations stop until you upgrade or remove active subscribers.
  4. Comfort has a sending cap. If you hit 10x your tier before the month resets, you wait or move to Power.
  5. New accounts need approval. MailerLite reviews accounts against its anti-spam policy, and that rules out cold email. See the MailerLite review for why this matters.

Is MailerLite worth the price?

MailerLite is worth it if you:

  • Send newsletters to opted-in subscribers (bloggers, creators, small businesses)
  • Want websites, landing pages, digital products and bookings in the same tool
  • Have a list in the low thousands, where Comfort costs $19 to $49 a month

MailerLite is probably not worth it if you:

  • Need cold email outreach, which MailerLite prohibits. Look at a cold email tool like Instantly instead
  • Want a free plan for more than 250 subscribers
  • Do link building outreach, where MentionAgent ($99/mo) finds the sites and writes each pitch

Link building at a flat rate

MentionAgent finds blogs that fit your site, looks up each contact for free, writes the pitch and follows up with people who reply, from $99/mo. No leads to import and no subscriber tiers.

Start Getting Mentioned On Autopilot

Frequently asked questions

How much does MailerLite cost?

Free up to 250 subscribers. Comfort starts at $12/month and Power at $25/month for 500 subscribers, and both rise with list size: at 10,000 subscribers they are $89 and $129 a month. Enterprise is custom for 200,000+ subscribers.

Does MailerLite have a free plan?

Yes. The free plan covers up to 250 subscribers and 2,500 emails a month, with 2 seats, 3 automations, 1 website and 1 landing page.

Does MailerLite have a Creator plan?

No. MailerLite's current plans are Free, Comfort, Power and Enterprise. For creators selling digital products or paid newsletters, Comfort allows 5 digital products and Power has no limit.

Are there MailerLite coupon codes or vouchers?

MailerLite doesn't publish coupon codes. Its published discounts are 10% for yearly billing and 30% for nonprofits, and only one discount applies at a time. New accounts also get a 14-day trial of premium features.

How much is the MailerLite annual discount?

10%. Comfort for 500 subscribers drops from $12 to $10.80 a month, and Power from $25 to $22.50.

What happens if I go over my subscriber limit?

On a paid plan, MailerLite moves you to the next tier and charges your card for it. On the free plan, sending locks above 250 active subscribers until you upgrade or remove some.

Do unsubscribed contacts count toward my limit?

No. Only active subscribers count; unsubscribed and bounced contacts don't. But a subscriber who was active at any point in the billing cycle counts until your next billing date, even if you delete them.