10 Best Tech PR Agencies (2026)

Most tech PR rankings are compiled from awards, revenue and reputation. Those are real, and they answer a question you did not ask. What you need to know before a first call is whether this agency can reach the markets you sell in, and whether the team pitching you is the team you get.

This list sorts 10 technology PR agencies by ownership and reach, and records what pricing is publicly checkable for each. Both columns turned out to be more revealing than the awards.

Disclosure: MentionAgent is our own product. It is outreach software, not a PR agency, so it is not ranked among the 10 below. It appears at the end as the option for coverage and links without a retainer.

Tech PR has been consolidating, and most lists have not caught up

Three deals in under two years changed the ownership of agencies that sit on almost every technology PR shortlist.

PAN Communications acquired BLASTmedia in a deal announced 27 June 2024. BLASTmedia was the Indianapolis firm built around B2B SaaS. It now trades as PANBlast, a wholly owned division of PAN. All 40 employees stayed, and former CEO Mendy Werne became managing director. The blastmedia.com domain now redirects to panblastpr.com.

Mountaingate Capital acquired Walker Sands from Stone-Goff Partners in October 2025. Walker Sands then made an acquisition of its own, buying RevPartners in June 2026 to add revenue operations and go-to-market engineering, including HubSpot CRM architecture and managed RevOps.

Infinite acquired Dukas Linden Public Relations in a deal announced 6 May 2026. Infinite is backed by ParkSouth. DLPR President Seth Linden moved into a leadership role on the Infinite platform.

None of this is bad news. Private equity ownership often funds exactly the capability expansion that Walker Sands just bought. But it changes two things you care about: the minimum retainer usually rises, and senior people sometimes move after a deal. If your shortlist came from an article written before mid-2024, verify the ownership before you sit through a pitch.

How to judge a tech PR agency

1. Count the markets you actually sell in. Global reach is expensive and most companies do not need it. If your entire pipeline is North American, an agency with twelve international offices is charging you for infrastructure you will never use. If you are launching in Japan and Germany in the same quarter, an agency that hands you off to loosely affiliated local partners will cost you the launch.

2. Ask who staffs your account, and get it in writing. This matters most at recently acquired agencies and at large groups. The people in the pitch are frequently the most senior people available, and the day-to-day team is not. Ask for names, seniority and the percentage of their time you are buying.

3. Separate coverage from links. A placement in a technology publication builds credibility with buyers and candidates. A link from a site your buyers actually read builds search visibility, and the two are not the same purchase. Our digital PR guide covers where they meet, and relevant backlinks explains why publication prestige and link value diverge.

Quick comparison

Ownership reflects publicly reported deals and each agency's own stated structure at the time of writing. Pricing is what the agency published on its own site. "None" means no number is publicly stated, not that it is cheap.

1. The Hoffman Agency: one campaign, many countries

Ownership: Runs on a single global profit and loss.

Pricing: Not published.

Headquartered in San Jose with presence across the US, UK, DACH, France, Hong Kong, China, Indonesia, Japan, Korea, Malaysia, Singapore and Taiwan, Hoffman works across software, hardware, telecommunications and semiconductors as well as consumer tech. The single global P&L is the structural reason it can coordinate one story across markets rather than subcontracting to affiliates whose incentives differ from yours.

Best for: Technology companies launching into APAC or EMEA who need the same narrative to land in several languages at once.

Trade-offs: Global capability is priced globally. If your market is entirely North American, you are buying reach you will not use.

2. Treble: PR shaped around funding milestones

Ownership: Independent, operating since 2013.

Pricing: Not published.

Treble works from Austin, Los Angeles, San Francisco and Chicago with B2B venture-backed startups and VC firms, from inception through exit. It reports 33 portfolio exits, 4 IPOs and more than 100 funding launches, which tells you precisely what it is built to do: get rounds, launches and exits into enterprise technology and cybersecurity press.

Best for: Venture-backed technology companies with announcements to make, and VC firms wanting portfolio-wide coverage.

Trade-offs: Milestone-shaped PR is strongest when you have milestones. If the next twelve months hold no announcement, ask what the retainer produces in the quiet quarters.

3. Crackle PR: a published minimum and an AI answer focus

Ownership: Independent, senior-led teams.

Pricing: $12,000 per month minimum retainer, stated on its own site.

Crackle PR runs from Boston, New York and San Francisco across SaaS, AI and data, cybersecurity, fintech and payments, martech, healthtech, infrastructure and logistics. Its stated aim is earned media plus getting clients cited in AI-generated answers, not only in publications, which is a newer positioning than most of this list carries.

Best for: Funded technology companies who want the budget question settled before the first call, and who treat AI answer visibility as part of the brief.

Trade-offs: $144,000 a year rules out early-stage teams. The AI visibility work is newer than the media relations practice, so ask which part of the retainer covers which.

4. Firebrand Communications: PR joined to growth marketing

Ownership: Independent, B2B tech exclusively since 2016.

Pricing: "Our typical fees start at $10,000 per month", per its own FAQ.

Based in San Francisco, Firebrand covers fintech, cybersecurity, AI, data, cloud, SaaS, HR tech and health tech. The model deliberately runs PR, content and growth marketing through one team so that search, social and paid reinforce the earned coverage instead of operating as separate line items with separate reporting.

Best for: B2B tech companies that want PR and demand generation coordinated rather than bought from two vendors who never speak.

Trade-offs: "Typical fees start at" is a floor, not a quote, and integrated scopes tend to grow. Get the split between PR hours and marketing hours agreed up front.

5. Bospar: independent, and unusually decorated for its size

Ownership: Independent.

Pricing: Not published.

Bospar works from San Francisco, Los Angeles, New York, Chicago and Boston across fintech and insurtech, healthcare and pharma, AI and data analytics, banking, B2B and enterprise. Its approach leans on original research and data storytelling to earn top-tier coverage, and it carried 11 nominations for the 2026 PRWeek Awards, which is a heavy showing for an independent of its size. It also offers analyst relations, which many boutiques do not.

Best for: Technology companies sitting on usage data that could become a survey or report worth covering. That is the highest-yield input you can hand a PR agency. See digital PR examples.

Trade-offs: Research-led campaigns carry more variance than steady media relations. One report can carry a quarter, or land flat.

6. Walker Sands: private equity backed, now with RevOps attached

Ownership: Acquired by Mountaingate Capital from Stone-Goff Partners in October 2025.

Pricing: Not published.

Walker Sands is a Chicago B2B agency selling outcome-based marketing rather than PR as a standalone service, covering strategy, communications, creative, content, digital marketing and revenue operations. Its technology practice spans AI, cybersecurity, fintech, HR tech, martech and cloud. In June 2026 it acquired RevPartners, adding HubSpot CRM architecture, demand orchestration and managed RevOps to the offer.

Best for: Technology companies at the point where PR has to be measured against pipeline rather than clip counts, and who want the CRM and reporting side handled too.

Trade-offs: Two ownership events and an acquisition inside a year means the offer is still expanding. If you only want media relations, this is a wide scope to buy into.

7. PANBlast: the B2B SaaS specialist inside a larger group

Ownership: Wholly owned division of PAN since June 2024.

Pricing: Not published.

Formerly BLASTmedia, PANBlast covers emerging and high-growth B2B SaaS and AI-native brands across DevOps, legal and fintech software, cybersecurity, cloud infrastructure and HR tech, with more than 20 years of history translating technical products into plain narratives. PAN itself is a global brand-to-demand agency of roughly 170 people before the BLASTmedia team joined.

Best for: Software companies wanting a team whose entire history is B2B SaaS, with a larger parent's process behind it. More detail in our best SaaS PR agencies guide.

Trade-offs: The boutique independence that made BLASTmedia attractive is gone. Ask directly who staffs your account and whether senior time is contractual.

8. SHIFT Communications: performance framing inside a group

Ownership: Part of Avenir Global and Padilla.

Pricing: Not published.

SHIFT runs from Boston, Chicago, New York and San Francisco across consumer, technology, AI, blockchain and Web3, retail and customer experience, fintech, industrial and workplace. It frames its work as performance communications, covering earned, paid, owned and shared, plus AI search optimisation and B2B influencer work. Client names have included Talkdesk, Citrix, GoDaddy, Red Hat, Wayfair and TripAdvisor.

Best for: Technology companies that need both B2B and consumer reach, and who want PR reported in the same frame as paid media.

Trade-offs: Group ownership brings sibling capabilities and group-level minimums. The consumer and B2B split is broad, so confirm which side your account team lives on.

9. FINN Partners: a network with a technology sector

Ownership: Global network.

Pricing: Not published.

FINN Partners works with more than 400 brands and organisations across 19-plus industries, with technology one sector among financial services, healthcare, travel, consumer, energy, manufacturing, sustainability and professional services. Offices span the US, EMEA (France, Germany, Ireland, Israel, UK) and APAC (Greater China, India, Malaysia, Myanmar, Philippines, Singapore, Thailand).

Best for: Technology companies who also need non-tech reach, for example a health technology company that must be credible with clinicians as well as CIOs.

Trade-offs: Technology is one of nineteen sectors. Breadth is the product, so ask how many of the account team work on technology full time.

10. BerlinRosen: technology alongside public affairs

Ownership: Part of Orchestra, which states 700+ experts.

Pricing: Not published.

BerlinRosen works from New York, Los Angeles and Washington DC. Technology and innovation is one of roughly 17 practice areas that also include public affairs, issue advocacy, campaigns and elections, crisis, energy and sustainability, real estate and land use, and labor. That mix is unusual and it is the reason to consider them.

Best for: Technology companies with a regulatory or policy dimension, where the story has to work with legislators and journalists at the same time.

Trade-offs: If you have no policy exposure, most of what makes BerlinRosen distinctive is irrelevant to you, and a pure technology shop will know your press better.

Also worth knowing: some of the highest-ranking results for tech PR agency searches are not agencies. PRovoke Media and O'Dwyer's are trade publications that produce the industry's own agency rankings and directories, and both rank strongly for these queries. They are useful as a cross-check on any shortlist, and they are not competing for your business, so read them as directories rather than as recommendations.

What the pricing silence tells you

Eight of the ten publish nothing at all. Read that carefully rather than treating it as an obstacle.

The two visible floors are $10,000 and $12,000 per month. Firebrand and Crackle PR are the transparent ones, and neither is the largest name here. If the independents that choose to publish start at ten to twelve thousand, the group-owned firms that decline to publish are not starting lower.

Quote-only pricing is priced to your size. When scoping happens on a call, the number reflects what your company appears able to pay. Stating a budget up front anchors that conversation, which is exactly why several agencies ask for a band on the contact form before anyone speaks to you.

Annualise, then add the minimum term. $10,000 a month is $120,000 a year, and PR contracts commonly carry six or twelve month minimums, so the real commitment on signature is the term rather than the first invoice. Our digital PR costs guide has the wider picture.

If you would rather not hire an agency

Everything above is a retainer for a team pitching journalists for you. That is the right purchase for a launch, a funding round, a policy fight or an entry into a new country. It is an expensive purchase when what you want is steady coverage and links from the technology blogs and newsletters your buyers already read.

MentionAgent is $99/mo flat. The agent finds relevant posts in your niche, looks up the author's verified email, writes a pitch tied to the specific article, and sends it once you approve it in Telegram. Follow-ups run until someone replies. No credits, no per-contact fees, no minimum term, so the bill does not move when the volume does.

The trade is worth stating plainly. You give up media relationships, an account team and any route into tier-one technology press. You keep a flat bill, you read every pitch before it sends, and you own the relationships that come back. We wrote the honest comparison in AI link building vs hiring an agency, including where the agency is clearly the better answer.

How to pick

Frequently asked questions

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