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Healthcare Link Building: What Health Sites Will Link To

Updated 13 October 2026 · Link Building · By Matt

Healthcare link building means getting other sites to link to a practice, clinic or health brand. We read health publishers' contributor rules and the pages ranking for this search to see what works.

Quick answer

Give health editors something they can cite: original data, a credentialed expert's comment or article, or a resource with references. Pitch those to health publishers, associations and local partners. Skip bought links.

Expect: sources required, body links limited, few promised dofollow links.

Our data

Of 24 health publishers' contributor guidelines, 15 asked for sources or evidence, 8 restricted links in the article body and 4 promised a dofollow link. Of 11 ranking agency pages we could read, none listed its own price.

What health publishers require

We searched "health write for us", "medical write for us", "mental health write for us" and "nutrition write for us" on 13 October 2026, loaded the 30 unique contributor pages in the top 10 (leaving out a job board and a Medium post) and read the 24 that loaded with guidelines:

Rule on the contributor pagePublishers (of 24)
Ask for sources, references or research-backed claims15
Restrict links in the article body (no promotional links, references only, one link, nofollow, or none)8
Promise a dofollow link4
Sell sponsored posts or charge a fee4
Require credentials, or have doctors or licensed professionals review7

Three examples set the tone. ClinicSpots asks for "at least 2-3 references from PubMed, WHO, ICMR, or peer-reviewed journals" and says article links "should point to medical references only". A Lust For Life allows no body links "unless it is to peer-reviewed, evidence-based research". ChoosingTherapy takes only licensed mental health or medical professionals. On ClinicSpots and A Lust For Life, links in the article go to references, not to the writer's site.

Publisher by publisher, so you can see the terms before you pitch (listed to show the rules, not as recommendations; "–" means the page does not say):

PublisherYour linkEvidenceCredentials / reviewPaid
Your Health MagazineNot guaranteed; commercial links may be removedYes–Sponsored placement
Academy for Health & FitnessNo unrelated promotional links–––
Pristyn Care–Yes––
HealthGradNo promotional links in the bodyYes––
HealthSense–YesExpert review where appropriate–
ClinicSpotsArticle links to medical references onlyYesMedical reviewSponsored content and link insertions
The Health and Healing Narrative–Yes––
Zain Cura–Yes––
ChoosingTherapyAuthor bio pageYesLicensed professionals only–
A Lust For LifeBio links possible; body links only to research––Does not accept sponsored posts
Blunt TherapyOne dofollow link in the author bio; body links nofollow–Licensed professionals preferredSponsored posts (fee)
therapist.com–YesFeedback from licensed professionals–
MylaTherapyNo links––$250+ per article
Food Tank–Yes––
International ProteinOne linkYesAccreditation or industry history–
AI Meal PlannerDofollow bio link (your site DR 15+)–––
Homeopathy360Dofollow link–––
Protein PackageHomepage link in bioYes––
Carnivore StyleRelevant links allowedYes––
highyway.food.blogDofollow linkYes––
The Health Care Blog–Yes––
Medistudents––Peer reviewed by senior doctors–
Dr. Som––––
Nutrition Rocks––Registered nutritionist or dietitian (nutrition articles)–

Method: Google US results via the Serper API, top 10 per search, pages fetched with a plain request and read in full on 13 October 2026. Four pages blocked the request and two loaded without guidelines; those six are not in the 24.

1. Content an editor can cite

Original numbers from your own practice (anonymised), a plain-language explainer with references, or a tool such as a calculator. This is the kind of source 15 of the publishers above ask writers to cite. Our resource page link building guide covers how to find the pages that list such resources.

2. A credentialed expert's comment

Services like HARO and Qwoted pass on journalists' requests for expert quotes, and a clinician on your team can answer the health ones: see HARO alternatives, Qwoted vs HARO and our HARO pitch template.

3. Guest articles on health publishers

Use the rules above to pick publishers whose terms you can meet. Our list of health guest posting sites has 24 that accepted contributions when we checked, and there are separate pages for dental and chiropractic sites.

4. Associations, hospitals and local partners

Three of the ranking guides (Open Medscience, Lead To Conversion and Intellius Medical) name professional associations, hospital networks or community health organisations as link sources. Membership, sponsorship of a health event or a referral relationship gives you a reason to be listed.

5. Listings

Directory and practice profiles are links you control. Whether they count is covered in Google Business Profile backlinks and whether citations count as backlinks.

What healthcare link building agencies sell and charge

Google's top 10 for "healthcare link building", "link building for healthcare", "healthcare backlinks" and "medical link building" held 15 unique pages plus one Reddit thread on 13 October 2026. We could read 11; four blocked our request.

  • 10 of the 11 were published by companies selling healthcare SEO or link building. Seven are service pages, two are agency guides (LinkBuilder.io, Varn Health) and one is an agency's ranking of agencies (SayNine). The 11th is Open Medscience's article.
  • None of the seven service pages listed its own price. WYTLABS shows a budget dropdown that runs from under $750 to above $100,000 a month.
  • Four of the 11 raise YMYL or E-E-A-T, Google's higher bar for health content.

For actual prices we checked two agencies from SayNine's healthcare roundup on their own pricing pages. Neither is healthcare-only.

AgencyEntry planLinks a monthPrice a monthPer link
LinkBuilder.ioStartup8$2,999about $375
SayNineStarter20$5,500 ($4,500 on a 12-month term)$275 ($225)

Prices checked 13 October 2026. Our backlink cost guide covers wider price ranges.

What to skip

Google's spam policies list "Buying or selling links for ranking purposes" as link spam. Four of the 24 publishers above sell placements; a link you pay for should carry rel="sponsored", as Blunt Therapy does for links to products. Before pitching, decide on the anchors you will ask for with our free anchor text generator.

Find the health sites worth pitching

MentionAgent finds health blogs on your topic, finds the editor's email and drafts the pitch, which you approve or send on auto. From $99/mo, no per-link fees. Every link still depends on an editor saying yes.

See how MentionAgent works

Frequently asked questions

How do healthcare websites get backlinks?

By publishing something a health editor can cite: original data, a credentialed expert's comment or article, or a referenced resource. Of 24 health publishers' contributor guidelines we read, 15 asked for sources or evidence, so referenced content is the entry ticket.

Do health blogs give dofollow links to contributors?

Some do, most don't promise one. Of 24 health publisher guideline pages, 4 promised a dofollow link and 8 restricted links in the body of the article, for example to medical references only, one link in total, or no links at all.

How much does healthcare link building cost?

None of the agency service pages ranking for healthcare link building listed its own price on 13 October 2026. Of two agencies named in a healthcare roundup, LinkBuilder.io's pricing page started at $2,999 a month for 8 links and SayNine's at $5,500 a month for 20 links.

Is it safe to buy links for a medical website?

Google's spam policies list buying or selling links for ranking purposes as link spam. Four of the 24 health publishers we checked sell sponsored posts or charge a fee; those links should carry rel=sponsored and do not count as earned links.